Built by Educators. Powered by Technology. Driven by Impact.
ClassE exists because every student deserves to be understood — not just assessed.
Why ClassE?
ClassE was founded on a simple but urgent observation: the world is changing faster than education systems can keep up. In classrooms from California to Jerusalem to New Delhi, teachers are being asked to prepare students for a future where knowledge is a commodity — but where the skills to think critically, adapt, and solve complex problems are priceless. And yet the tools available to most schools still measure only what students memorized, not how deeply they understand. ClassE was built to change that.
Our Mission
We believe great formative assessment, accompanied by practice and adaptive remediation, is teaching's most powerful ally — revealing the hidden story behind every student's performance and giving teachers the clarity to act with precision and purpose.
Our mission is to put that power in every classroom, equipping every student with the genuine understanding, adaptability, and critical thinking that matter most in a world where knowledge is already at their fingertips.
Our Purpose
We exist to bridge the gap between the skills students need and the knowledge schools are required to teach — making that bridge invisible to teachers, effortless for students, and transformative for institutions.
ClassE's purpose is to ensure that every school has access to the adaptive intelligence that turns curriculum into genuine learning, and data into better decisions.
The Team Behind ClassE
ClassE was born from a team of pedagogical experts that has been developing and deploying cutting-edge educational technologies, curricula, and experiential programming in multiple languages and in multiple regions of the world since 2008.
Joe Gelb
CEO
Serial entrepreneur and technology executive with a track record of building companies that turn complex problems into scalable, high-impact solutions.
CTO & Co-founder
Moshe Raanan
Educational entrepreneur.
2-time outstanding honoree of the prestigious Moshal Program.
CPO & Co-founder
Ramy Avigdor
International pedagogical experience for over three decades, including executive roles.
Dr. Moshe Weinstock
Chief Learning Officer | PhD
Former Chairman of the Pedagogical Secretariat at Israel’s Ministry of Education.
Chief Biz Dev Officer
Lea Malul
A seasoned C-level executive.
Former Director of External Relations and Spokeswoman for the Barzilai Medical Center.